If you've been checking out the New York Times Small Business Section, you might have noticed their ongoing Tip of the Day feature. This is a series of articles that, somewhat unusually for the New York Times, doesn't examine an in-depth issue or offer a multi-page profile of a proven business model or tactic, but rather, simply gives us a one- or two-paragraph business tip.
Today's tip, "How Do I Improve My Web Site Ranking?", tells us that "If links to your site appear on numerous other sites, Google's spidering software recognizes this and ranks your site higher. But keep in mind that it's not just the number of links that matter -- it's also the quality. Links from high-traffic sites are much better than links from sites with little or no traffic."
Previous tips include "How Do I Remove E-mail Links to Reduce Spam?", which tells us: "Spam 'robots' are continually scouring the Internet in search of new e-mail addresses. Removing actual links to your e-mail and replacing them with graphics that display your e-mail address on your Web site can greatly reduce the amount of spam you receive."
What do you think? Do you find basic tips like these worthwhile, or are they too elementary to be of any use? Let us know what you think in the comments section, below.
